Agency Side
Hi, I'm Justin Levinson. Welcome to the Agency Side Podcast, a weekly show where I interview leaders from creative agencies worldwide to uncover their secrets to success.
Each week, I interview top agency leaders and explore their stories, uncovering the habits, strategies, and mindsets that have helped them succeed.
We talk about everything – the highs, the lows, and the lessons learned from their biggest mistakes. By tuning in, you’ll get a behind-the-scenes look at what goes on in the creative industry, picking up tips and tricks to help you along the way.
I’m excited to bring you conversations with well-known industry figures and unsung heroes who’ve never shared their stories publicly.
Agency Side
Biz Hennigan: Leading with Adaptability
🎧 In this episode of the Agency Side Podcast, recorded on July 22, host Justin Levinson sits down with Biz Hennigan, Partner and General Manager of Superdigital—a creative agency reshaping how brands connect through a remote-first model and bold, innovative work.
Biz shares the story of Superdigital’s evolution, from its early days to becoming a trusted partner for leading brands. He highlights how collaboration and teamwork thrive in a distributed environment, and why adaptability has been central to the agency’s growth.
They dive into the role of AI in the future of marketing, how creativity and strategy intersect to build lasting client relationships, and what it takes to run successful campaigns that spark genuine brand love. Biz also opens up about his personal journey, passions beyond work, and the agency’s vision for the future.
This episode pulls back the curtain on the creativity, adaptability, and collaboration that fuel Superdigital’s success—offering insights into modern agency leadership and what it means to grow with purpose in a rapidly changing industry.
Tune in for a thoughtful conversation on innovation, teamwork, and building brands people truly love.