Agency Side
Hi, I'm Justin Levinson. Welcome to the Agency Side Podcast, a weekly show where I interview leaders from creative agencies worldwide to uncover their secrets to success.
Each week, I interview top agency leaders and explore their stories, uncovering the habits, strategies, and mindsets that have helped them succeed.
We talk about everything – the highs, the lows, and the lessons learned from their biggest mistakes. By tuning in, you’ll get a behind-the-scenes look at what goes on in the creative industry, picking up tips and tricks to help you along the way.
I’m excited to bring you conversations with well-known industry figures and unsung heroes who’ve never shared their stories publicly.
Episodes
61 episodes
Culture, Clients, and AI: Inside Agency Life at SHADOW with Liza Suloti
🎧 In this episode of the podcast, host Justin Levinson sits down with Liza Suloti, co-founder of SHADOW, to discuss her journey from being an English major to becoming a leading PR and marketing expert in the beauty and wellness industry.
•
Season 1
•
Episode 61
•
36:38
Client Relationships, Culture & AI: Inside MWW
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Bret Werner, President of MWW, to explore his journey in the PR industry and what makes mid-size agencies uniquely powerful in today’s communications landscape.
•
Season 1
•
Episode 60
•
27:27
From Vision to Execution: Inside Bald
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Hillel Hurwitz, founder and CEO of Bald Agency, a creative agency dedicated to building bold, impactful brands. Hillel shares his journey from South Africa to New...
•
Season 1
•
Episode 59
•
31:09
Smarter PR: Data, AI & the Power of Relationships
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Laura Macdonald, Chief Growth Officer at Hotwire, to explore her unique path into public relations and how she’s helping shape the future of growth and innovation...
•
Season 1
•
Episode 58
•
34:37
The Human Future of Creativity with Mike Caguin
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mike Caguin, Chief Creative Officer at Betty, to explore his journey into the creative industry and what it truly takes to build strong, high-functioning creative...
•
Season 1
•
Episode 57
•
31:46
Modern PR, Meaningful Stories, and Leadership with Sabina Gault
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Sabina Gault, Founder & CEO of Konnect Agency, to unpack her inspiring journey from Romania to Los Angeles and her path to building a successful independent P...
•
Season 1
•
Episode 56
•
42:03
Modern PR Unpacked with Nick Cowling
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Nick Cowling, CEO of Citizen Relations, to explore the evolving world of public relations.Nick shares his journey into the PR industry and how technology a...
•
Season 1
•
Episode 55
•
30:52
Experiential Marketing Insights with MC²’s Ben Nazario
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing.Ben shares how he built his career in an industry dri...
•
Season 1
•
Episode 54
•
27:18
Designing Moments That Matter: Edie Gelardi’s Story
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Edie Gelardi, Division President at Duggal Visual Solutions, to explore her journey into the world of visual communications.Edie shares how she moved from ...
•
Season 1
•
Episode 53
•
27:09
From Disney to Saylor: Will Trowbridge’s Creative Journey
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Will Trowbridge, CEO and founder of Saylor, to dive into the evolution of a modern creative agency.Will walks through his journey from Disney and Netflix t...
•
Season 1
•
Episode 52
•
35:38
Shaping the Future of Marketing with Kat Ott, President of Havas Chicago
🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Kat Ott, President of Havas Chicago, about her journey from client-side marketing to leading one of the industry’s most innovative agencies.<...
•
Season 1
•
Episode 51
•
36:42
Max Pollack on the Future of Experiential Creativity
🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Max Pollack, Co-Founder and Managing Partner of MATTE Projects, a creative agency merging entertainment and advertising.Max shares ...
•
Season 1
•
Episode 50
•
35:39
Grace Leong on Leadership, Storytelling, and the Future of PR
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Grace Leong, CEO of Hunter, one of the industry’s leading PR and marketing communications agencies.Grace opens up about her path into public relations, the...
•
Season 1
•
Episode 49
•
37:09
The Art and Science of Strategy with Bre Rossetti
🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Bre Rossetti, Chief Strategy Officer at Havas Media Network & Arnold Worldwide.Bre shares her journey in advertising, the creative str...
•
Season 1
•
Episode 48
•
38:00
Building Worlds with Jay Rinsky of Little Cinema
🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Jay Rinsky, Founder and Chief Creative Officer of Little Cinema & LCDigital, an Emmy-nominated experiential agency redefining live entertainment and immersive sto...
•
Season 1
•
Episode 47
•
33:14
Indie Roots, Immersive Vision: Nic Hill
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Nic Hill, Co-founder & Chief Innovation Officer at Sawhorse Productions, to unpack his journey from indie filmmaking to leading a studio that creates immersiv...
•
Season 1
•
Episode 46
•
40:07
Growing a Modern Talent Agency with Dominick Paielli
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Dominick Paielli, Co-founder of the Clementine Group and CreatorCore, to explore the fast-moving world of the creator economy.Dominick shares his journey i...
•
Season 1
•
Episode 45
•
29:52
Scaling, Selling, and Mastering Agencies with Jason Swenk
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Jason Swenk, a former agency owner who scaled and sold his business before launching Agency Mastery 360 to mentor others.Jason reflects on his path from “a...
•
Season 1
•
Episode 44
•
28:19
Stephanie Spicer on Brands & the Future
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Stephanie Spicer, President of Luquire, an independent agency with a long-standing reputation for shaping brands.Stephanie shares her unexpected journey in...
•
Season 1
•
Episode 43
•
31:32
Anson Sowby on Influencer Marketing, AI, and Agency Growth
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Anson Sowby, Co-Founder and CEO of Battery—a creative agency behind bold, innovative campaigns.Anson shares his path from the gaming industry to building B...
•
Season 1
•
Episode 42
•
41:40
Balancing Growth and Creativity: Inside Familiar Creatures
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Dustin Arts, Co-Founder and Creative Director of Familiar Creatures—an independent agency blending creativity, culture, and strategy to deliver standout ca...
•
Season 1
•
Episode 41
•
42:48
Biz Hennigan: Leading with Adaptability
🎧 In this episode of the Agency Side Podcast, recorded on July 22, host Justin Levinson sits down with Biz Hennigan, Partner and General Manager of Superdigital—a creative agency reshaping how brands connect through a remote-first model and bol...
•
Season 1
•
Episode 40
•
37:09
From Vision to Impact: Katie Meyer and the Growth of MoonLab
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Katie Meyer, CEO and Director of Events at MoonLab—a women-owned event production agency redefining creativity with sustainability.Katie shar...
•
Season 1
•
Episode 39
•
34:16
Crafting Experiences That Stick: Mark Billik on the Rise of BeCore
🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mark Billik, founder and managing partner of BeCore—an experiential agency known for bold brand activations with clients like Nike, Red Bull, and Netflix.M...
•
Season 1
•
Episode 38
•
39:37
From Animation to Agency: Josh Golson’s Creative Journey
🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Josh Golsen, owner of Part 4—an entertainment marketing agency blending creative vision with cultural impact.Josh walks us through his journey from dr...
•
Season 1
•
Episode 37
•
38:20